There is no doubt in my mind Madonna laid the groundwork for Beyoncé and like any good student, Beyoncé took the key learnings, used innovation technologies and improved Madonna’s strategy.
2025, AI, Tips and Tricks, Marketing Strategy
I was reviewing campaign analytics last week when it hit me like a brick wall. Our highest converting segment wasn't the carefully crafted "25-34 year old professionals with household incomes over $75k" we'd been targeting for months. It was a bizarre mix of college students, retirees, and busy parents who had absolutely nothing in common except one thing: they'd all discovered our product through a random TikTok video at 2 AM while stress scrolling.
2025, AI, Marketing Strategy
I spent three months testing every major AI model with the same brutal challenge: convince someone to buy something they don't think they need. Not through manipulation or sleazy tactics, but through genuine psychological understanding. The results shocked me.
2025, Marketing Strategy, Tips and Tricks
Andrew Tate built a $10M brand using controversial marketing tactics. Here's what worked, what failed spectacularly, and how smart marketers can use his strategies ethically.
2025, Ethics, Marketing Strategy
That LinkedIn message promising to '10x your revenue'? I traced it back to expose an entire network of marketing scammers. Here's what I found inside their playbook.
AI, 2025
While you're still figuring out basic ChatGPT, 22 year olds are building six figure AI startups with GPT-5. This isn't another "AI is the future" post, it's your reality check. OpenAI just made enterprise level AI free for everyone, usage jumped 800%, and the early movers are already winning big. A dorm room startup can now compete with Google's budget, a side hustle can scale without teams, and a 3 AM business ideas just got superpowers. Are you building the future or watching others build it? Time to level up or get left behind.
